My name is carl dackö and yes,
I am the kickass freelance design director and senior art director you've been looking for.

Belief & thinking

A little bit about myself

I have +15 years of experience working in the world of design an branding. Currently, I freelance for agencies around Europe for bigger digital advertising agencies. In the past I have worked with all types of clients and industries ranging from; beauty, banking, property development, healthcare, sports, music to food and beverages.

I took my BA in Graphic Design at St Martin's London and my MA, Masters in Business Design at the University of Gothenburg. But I really shine when it comes to, Concept development for pitches, identity design, and branding. The output of this more then often results in a fully integrated Advertising Campaign (above and below the line), to Web development, to guerilla, to a brand new Packaging design.

I believe that there are very few things in life that are more beautiful than when function mixes up with creativity, and I get a real kick out of great solutions that work in really tight budgets.

If you add me to your creative team, I can take the design lead on a project or assist a current design team. But the really good thing about me is that I am comfortable being dropped into any project situation, and we can be up-and-running straight away.